Skip to content

Google Chrome extension icon Discover Shopify App Detector Extension. Free Chrome extension

Add to Chrome

Marketing and Conversion

Top 25 Email Marketing Apps for Shopify Stores in 2026

Send newsletters, automated sequences, and promotional emails from your Shopify store with the best email marketing apps for 2026.

Apps ranked
25
With a free plan
22
Average rating
4.7 / 5
Installs we detect
587.3K
  1. 2

    Shopify Flow

    by Shopify · 14,672 reviews

    4.7

    Shopify Flow is your automation and integration platform for ecommerce..

    What merchants say: Merchants appreciate this app for its ability to automate repetitive tasks and streamline operations, saving time and enhancing efficiency. It features a user-friendly drag-and-drop editor and various templates, making it easy to set up custom workflows like email automation and VIP client tagging. Its integration with Shopify and reliable handling of large task volumes, along with supportive updates and AI assistance, significantly improve business operations.

    • Free plan
    • Since 2017
  2. 3

    Pop Convert ‑ Pop Ups, Banners

    by Pop Convert · 8,717 reviews

    4.9

    Use popups and banners to collect emails and phone numbers from visitors and boost sales!

    What merchants say: Merchants highly recommend this app for boosting engagement and conversions through effective pop-ups and banners. They appreciate the customizable templates, easy drag-and-drop editor, and features like A/B testing and precise targeting. The app is noted for not slowing down websites and integrates well with Shopify themes. Customer support is also praised for its responsiveness and helpfulness in resolving issues.

    Used by 26,963 stores
    • Free plan
    • Free trial
    • BFS
    • Since 2021
  3. 4

    SendWILL Popup Email Marketing

    by SendWILL · 7,723 reviews

    4.9

    SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.

    What merchants say: Merchants highly recommend this app for boosting sales and increasing subscriber numbers through features like exit-intent popups and discount offers. It's praised for its user-friendly interface, easy setup, and extensive customization options. The smooth Shopify integration and reliable performance are notable, along with exceptional customer support that quickly resolves issues. Key features also include email capture and customizable popup timings to reduce cart abandonment and enhance email sign-ups.

    Used by 535 stores
    • Free plan
    • BFS
    • Since 2022
  4. 5

    Shopify Messaging

    by Shopify · 4,643 reviews

    4.8

    Reach customers through both email and SMS with flexible pricing, all built for commerce by Shopify.

    What merchants say: Merchants highly value this app for its ability to boost traffic and customer engagement through cost-effective email campaigns. Its intuitive interface allows easy creation and customization of emails, integrated seamlessly with Shopify. Features like segmentation, automation, and product discounts are appreciated, though some desire more template variety and advanced analytics. Reliable deliverability and consistent branding across devices are noted benefits, with generally adequate support.

    • Free plan
    • Since 2020
  5. 6

    Privy ‑ Email, SMS & Pop Ups

    by Privy Operations · 4,206 reviews

    4.5

    Your all-in-one ecommerce platform to grow your sales with popups, email, and SMS marketing.

    What merchants say: Merchants highly recommend this app for its effective pop-ups, email marketing, and SMS features that boost email sign-ups and sales. They value its easy Shopify integration, user-friendly customization, and scalability for all business sizes. The responsive customer support and educational resources are also praised for enhancing marketing strategies.

    Used by 34,140 stores
    • Paid
    • Since 2015
  6. 7

    Klaviyo: Email Marketing & SMS

    by Klaviyo · 3,371 reviews

    4.7

    AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster.

    What merchants say: Merchants appreciate this app for its seamless Shopify integration, enhancing email campaign management and targeted promotions. It features robust automation for abandoned carts and follow-ups, advanced segmentation for effective campaigns, and insightful analytics. The drag-and-drop editor is generally easy to use, and customer support is responsive with live chat. Educational resources are helpful, and the app supports scalable business growth by boosting customer engagement and sales.

    Used by 250,871 stores
    • Free plan
    • Since 2012
  7. 8

    Omnisend Email Marketing & SMS

    by Omnisend · 3,189 reviews

    4.7

    Create email marketing campaigns. Use popups to get more emails and sell to more people.

    What merchants say: Merchants highly recommend this app for boosting sales and conversions with features like automated welcome emails and cart recovery. They appreciate its user-friendly interface, including a drag-and-drop email builder and effective segmentation tools. Seamless Shopify integration enhances customer data management. The responsive, 24/7 customer support is noted for its personalized assistance. Regular updates keep the platform reliable for dynamic e-commerce needs.

    Used by 39,797 stores
    • Free plan
    • BFS
    • Since 2014
  8. 9

    AfterShip Email Marketing,SMS

    by AfterShip · 2,356 reviews

    4.8

    All-in-one marketing platform that empowers brands to drive leads, customer engagement, and sales.

    What merchants say: Merchants highly recommend this app for boosting customer engagement, sales, and conversion rates through its comprehensive features like email automation, segmentation, SMS marketing, customizable pop-ups, and detailed reporting. It's praised for its user-friendly interface, ease of setup, and smooth performance. The customer support is also highlighted as quick and helpful, making it a valuable tool for enhancing marketing efforts.

    Used by 1 store
    • Free plan
    • Free trial
    • Since 2019
  9. 10

    Brevo PushOwl: Email,Push,SMS

    by Brevo PushOwl · 2,299 reviews

    4.8

    Grow Sales using Brevo PushOwl Email Marketing, Email PopUp, Web Push Notifications, & SMS Marketing

    What merchants say: Merchants highly recommend this app for its intuitive email marketing and automation platform, praising its user-friendly design, including a pop-up wheel spinner, and robust automation features. They appreciate the cost-effective pricing model based on sends rather than subscriber count, ideal for small businesses. The app is noted for its smooth performance and reliable customer support, which provides quick and effective solutions.

    Used by 83,584 stores
    • Free plan
    • Since 2017
  10. 11

    TrustWILL Product Reviews

    by CWILL · 1,578 reviews

    4.9

    TrustWILL(formerly Trustoo): collect photo&video reviews, engage customers, and build brand trust.

    What merchants say: Merchants highly recommend this app for its robust features that enhance both merchant and customer experiences. It effectively collects and displays reviews, boosting sales and simplifying operations with automated review requests and photo review imports. The customization options and multilingual support cater to diverse customers, with an attractive review widget. The app is reliable, integrates smoothly, and is supported by a responsive team.

    Used by 2 stores
    • Free plan
    • Free trial
    • BFS
    • Since 2022
  11. 12

    Mailchimp Email SMS Marketing

    by Intuit Mailchimp · 1,512 reviews

    4.8

    Drive sales with AI-powered marketing and automation built for e-commerce

    What merchants say: Merchants highly praise the seamless Shopify integration and marketing enhancements, valuing features like automated drip campaigns, lead generation forms, and automatic syncing of order data and new subscribers. They appreciate the intuitive design, robust email customization, and SMS marketing tools for effective customer engagement. The performance is well-regarded, and the customer support team is consistently praised for their proactive and effective issue resolution.

    Used by 110,966 stores
    • Free plan
    • Since 2018
  12. 13

    Reputon Customer Reviews

    by Reputon · 1,167 reviews

    4.9

    Send emails asking for reviews on Google, Trustpilot, Facebook & other. Redirect negative feedback.

    What merchants say: Merchants appreciate this app for its straightforward setup and user-friendly interface, which simplifies collecting customer feedback on platforms like Google and Facebook. It boosts online reputation and customer satisfaction by automating feedback requests and managing negative reviews proactively. The responsive support and continuous updates add value, particularly for small businesses, by increasing email open rates and preventing unfair negative reviews, enhancing business conversions and trust.

    Used by 60 stores
    • Free plan
    • BFS
    • Since 2018
  13. 14

    ONE: AI, Pop Up, SMS Marketing

    by ONE · 1,001 reviews

    4.9

    AI-powered customer platform: Recover abandoned carts. Drive sales, AOV, loyalty & subscriber growth

    What merchants say: Merchants highly recommend this app for its exceptional customer support, noting quick responses even during peak times. They appreciate its easy-to-use interface, effective email and SMS marketing tools, and customizable features like pop-ups that enhance customer engagement and sales. The app's integration with Shopify and additional features like upsell and cross-sell options are also praised. Merchants find it cost-effective, benefiting from both free and paid plans.

    Used by 32 stores
    • Free plan
    • Free trial
    • Since 2019
  14. 15

    Amp Back in Stock | PreOrder

    by HEL SG PTE LTD · 959 reviews

    4.9

    Capture Sales with Back in Stock Alerts and Preorder Options that Notify Customers on Restock alerts

    What merchants say: Merchants highly value this app for its ability to notify customers when out-of-stock items are available again, boosting sales and aiding in inventory management. It offers customizable email and SMS notifications and integrates seamlessly with Shopify, providing detailed reports on notification effectiveness. Merchants appreciate the reliable performance, responsive support, and continuous improvements based on feedback, noting a significant return on investment and enhanced customer service efficiency.

    Used by 2,324 stores
    • Free plan
    • Free trial
    • Since 2011
  15. 16

    Avada Email Marketing

    by Avada Retention · 818 reviews

    4.8

    Follow up and convert customers via omnichannel: Email Marketing, SMS, Push Notifications, WhatsApp.

    Used by 99 stores
    • Free plan
    • Since 2020
  16. 17

    Orderly Emails ‑ Templates

    by FORSBERG+two ApS · 771 reviews

    3.8

    Customizable, branded email templates for your store. Upgrade your email marketing & order emails.

    What merchants say: Merchants appreciate this app for its professional, branded email templates that enhance customer communication and maintain brand consistency. They value the one-time purchase cost over subscription models and find the interface user-friendly for customizing templates with features like social media links. The app integrates smoothly with Shopify, offers reliable performance, and the support team is noted for their quick and efficient response to queries and custom requests.

    • Free plan
    • BFS
    • Since 2016
  17. 18

    Shopify Forms

    by Shopify · 747 reviews

    4.5

    Grow your contact list and convert new leads with Shopify’s customizable forms tool.

    What merchants say: Merchants appreciate this app for its user-friendly interface and ease of setup, ideal for basic functions like email collection and newsletter signups. While customization is limited, it supports custom meta fields and multiple form types, such as pop-up and in-line, enhancing versatility. The forms integrate well visually with websites, and its free price point adds significant value for those needing basic form-building capabilities.

    • Free plan
    • BFS
    • Since 2022
  18. 19

    Seguno Email Marketing

    by Seguno · 734 reviews

    4.8

    Email that seamlessly integrates with your store. Create and automate targeted, on-brand emails.

    What merchants say: Merchants highly recommend this app for enhancing email marketing within Shopify, praising its seamless integration and easy management of campaigns and automations like welcome series and abandoned cart reminders. They appreciate the intuitive interface, customizable templates, and responsive support team that assists with technical issues and strategic advice. It's noted for improving email deliverability, click-through rates, and conversions, making it a valuable tool for e-commerce marketing strategies.

    • Free plan
    • Free trial
    • BFS
    • Since 2018
  19. 20

    Amplified Email & Abandon Cart

    by Amplified · 558 reviews

    4.6

    Increase sales with engaging Email & SMS campaigns, pre-built automations, and popups and smart bars

    What merchants say: Merchants highly praise this app for boosting sales and improving cart recovery rates, noting increases from about 5-6% to 15%. Its features, including push notifications, automation, and up to four reminder emails, enhance the shopping experience and revenue. Additions like the "Add to Cart Popup" and Persistent Shopping Cart are valued for boosting sales conversions. The app is also noted for its ease of use and responsive customer support.

    Used by 1,221 stores
    • Free plan
    • BFS
    • Since 2016
  20. 21

    Swym Back in Stock Alerts

    by Swym Corporation · 443 reviews

    4.7

    Send Email/SMS alerts for back in stock products. Create preorder/restock lists to drive revenue.

    What merchants say: Merchants highly recommend this app for boosting sales and customer retention through effective "Back in Stock" notifications. It captures customer emails and aids in inventory management, with easy setup and seamless integration with tools like Klaviyo. The customizable notifications, reliable automation, and responsive customer support, which offers quick custom modifications, are particularly praised. This app is valued for enhancing customer engagement and increasing sales.

    Used by 70 stores
    • Paid
    • Free trial
    • Since 2016
  21. 22

    Wishlist Hero

    by Revamp · 417 reviews

    4.7

    Boost Conversions with Personalized Wishlist Reminders

    What merchants say: Merchants appreciate this app for its wishlist creation feature that enhances customer experience and boosts sales. It integrates smoothly with Shopify, offering easy customization and appealing design. The app includes valuable features like email alerts for price changes and low stock, even in free plans. It performs well across devices, with customer support praised for quick and effective responses, often within 24 hours.

    Used by 6,678 stores
    • Free plan
    • Free trial
    • BFS
    • Since 2019
  22. 23

    TrustShop: Product Reviews

    by TrustShop · 366 reviews

    4.9

    Grow trust & sales with unlimited product reviews, google reviews, star ratings, testimonials.

    What merchants say: Merchants highly recommend this app for boosting customer trust and increasing conversions with features like trust badges, social proof pop-ups, and automated review requests. It offers a user-friendly interface, seamless Shopify integration, and supports multiple languages. Merchants praise its reliable performance, exceptional support, and affordability compared to similar apps, noting its continuous updates and comprehensive features.

    • Free plan
    • Free trial
    • BFS
    • Since 2023
  23. 24

    AiT Loyalty Membership & Email

    by AiTrillion · 313 reviews

    4.8

    Complete integrated loyalty program, email & membership marketing platform for brands to boost sales

    What merchants say: Merchants highly recommend this app for its comprehensive eCommerce tools including Loyalty Rewards, Product Reviews, Email Marketing, Smart Popups, and Affiliate Programs. They praise its seamless Shopify integration, stability, and the boost in customer engagement and repeat purchases. The customer support is consistently commended for its responsiveness and helpfulness in app customization and setup, enhancing marketing efforts and operations.

    Used by 628 stores
    • Paid
    • Free trial
    • Since 2019
  24. 25

    SmartrMail Email & SMS

    by SmartrMail · 305 reviews

    4.7

    Drive retention with AI-powered email & SMS automation flows and One Click AI Created Newsletters.

    What merchants say: Merchants highly recommend this app for boosting sales and conversions through automated product recommendations and abandoned cart emails. It features a user-friendly interface, customizable templates, and smart segmentation. The integration with Shopify is seamless, syncing customer lists and orders effortlessly. Merchants also praise the exceptional customer support and find the app cost-effective, with a free plan available, despite some limitations.

    Used by 659 stores
    • Free plan
    • Free trial
    • BFS
    • Since 2013

Build lasting customer relationships with the best Shopify email marketing apps. Create branded newsletters, set up automated welcome series, post-purchase flows, and win-back campaigns. Segment your audience and personalize content based on purchase history.

Email delivers the highest ROI of any marketing channel. Use with cart recovery apps for checkout follow-ups, popup tools to grow your list, and SMS marketing for an omnichannel approach.

We use cookies

Essential cookies keep the site working. With your consent we also use analytics and advertising cookies. Privacy policy

Cookie preferences

Choose which cookies to allow. You can change this at any time from “Cookie settings” at the bottom of every page.

  • Strictly necessary

    Needed for the site to work, such as security and remembering this choice.

    Always on